Kevin Morrison opening a second Pinche Taqueria in Highland
"Everything about this space is so cool," says Morrison. "It's got a great airy feel to it, I love this neighborhood, and there's a lot of support here," he adds, noting that the developer contacted him back in May to see if he was interested in signing a deal. "I remember getting an e-mail from him on a Sunday night, and on Monday, I went over to do a walk-through and everything just felt right. I knew it was a good fit."
And the timing, he says, is right, too. "The reason why we were able to sign a second lease is because I have an incredible crew of people that I work with, and a lot of them would like to move up, plus the public's embrace of what we've done in the original location has been nothing short of incredible," Morrison tells me.
And while he admits that he doesn't want to grow the concept too quickly, he also allows that he may do more. "I say that I want to move slow, but I'm always looking to see what's available," confesses Morrison. "But let's see how well we do here first."
And come early next year -- Morrison speculates that he'll open in January -- he'll find out.
My guess is that he'll fucking crush it.