Black Eye takes the coffee-drinking experience to a richer level
While a cup of Black Eye coffee may take a little longer and cost a little more than at Starbucks, Ferrari maintains that a decent cup of coffee must be grown, roasted and brewed with specific care to the environment in which it's served, which the big S just doesn't do. "They're everywhere, and they want consistency in their stores all around the world," he points out. "You can get the same cup of coffee in Japan as here in America. And it's all the same charcoal, campfire taste."
You can see the literal distaste the owners of Black Eye have for this type of coffee making. It might come off as snobby, if their intimate understanding of coffee weren't so evident -- as is the pleasure they take in serving a beverage that meets their high standards. At Black Eye, it's important that the beans are roasted at elevation and brewed at a higher temperature than most local shops (also because of elevation), that their syrups are made in-house, and that every cup is free of any artificial flavors and non-fair trade beans.
Using local products is also a Black Eye standard, with the pastries coming from Beet Box and Trompeau Bakery and their teas from Teatulia (all three located in Denver), while the beans are purchased from Boxcar Coffee Roasters, a Boulder operation.
The Black Eye's flavors of coffee (or "varieties," as the owners call them; they hate the word "flavors" because of the artificial connotations it carries) will be switched out every two weeks, giving aspiring coffee aficionados the chance to regularly update their knowledge of coffees around the world. "Coffee has changed a lot in the last fifteen years," says Ferrari, "to the point where people know what region of Ethiopia the coffee comes from just by tasting it. People in the United States who don't know shit about geography can tell you what part of the world the coffee came from just by its flavor profile.
Dustin Audet, Ali Elman and Gregory Ferrari.
"Coffee is not just a caffeinated beverage," he continues. "It's a cultural experience. It's your daily ritual. It's a way to be social; a way to escape from work. It's so many things, and that's why the environment you have it in is so important."
After today, Black Eye Coffee will be open every weekday from 6:30 a.m. to 3:30 p.m. and from 9 a.m. to 3 p.m. on Saturday and Sunday. For more information, visit www.drinkblackeye.com