Photos: The largest-ever Oskar Blues display takes over Argonaut
This morning, employees of Argonaut and Longmont-based Oskar Blues arranged 1,000 twelve-packs of Oskar Blues beer into an enormous -- what else? -- beer can-shaped display at the store, the largest in the brewery's history. While the stack is up (through February 22), Oskar Blues is running a couple of contests: Winners can take home everything from some sweet sticks from Denver's Icelantic Skis (which also collaborated on a beer with Oskar Blues this year that's currently available at Old Chicago), an Oskar Blues jacket, a ski pass to Copper Mountain, or a case of Dale's Pale Ale every month for a year. The special $13.99 price per twelve-pack runs through Super Bowl Sunday. Continue reading for pictures and more information.
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Kate Gibbons The display towers over the Argonaut's Colfax location. Kate Gibbons Dale's Pale Ale forms the foundation of the brewery, as well as the display. Kate Gibbons During the month-long promotion, enter to win a pair of Icelantic skis, a Copper Mountain ski pass and a Sierra Designs ski jacket. Kate Gibbons Beer for a year: Another contest winner will take home a case of Dale's every month for 12 months. Kate Gibbons Sales representative John Sliter builds the 1,000-pack display.
Continue reading for more photos of the giant display.