Many of us who are sick and tired of unpleasant political commercials clogging the TV airwaves have found ourselves in the strange position of looking forward to the day when American Furniture Warehouse owner Jake Jabs' spots once again rule the dial. Now, however, we're being faced with an unexpected hybrid: political ads spotlighting Jabs.
Yep, a Jabs promo in support of Amendment 47, the so-called "right to work amendment," have begun appearing in recent days. At this point, the commercial hasn't gravitated to YouTube, and neither does it appear at DefendOurEconomy.org, the pro-47 site mentioned at the tail end of the ad. However, it features Jabs speaking in the same folksy manner he uses to peddle sofas -- except in this case he opines that fewer new businesses are coming to Colorado these days because most of the states around us have right-to-work laws. Then, after a final pitch, he offers a hearty "thanks" for listening.
Jabs isn't only boosting 47 on video. Today at 11 a.m. at American Furniture Warehouse's corporate offices -- 8820 American Way in Englewood -- he's holding a news conference to explain "why he has decided to publicly support Amendment 47," according to an AFW press release. Hope he announces that the next commercial will show one of the tigers that used to turn up regularly in his commercials maul a union organizer... -- Michael Roberts
Gee, you think Jake will talk about how much Amendment 47 will help the Chinese, for whom -- as the Post's Al Lewis so accurately stated -- his stores are pretty much just a regional distribution network?
Posted at: October 7, 2008 11:19 AM