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Balloon Boy goes mad -- as in Mad Magazine

mad magazine balloon boy dvd mockup.jpg
The Heenes go "Mad" (click to enlarge).
Months after the ill-fated flight of Richard Heene's "experimental craft," the Balloon Boy saga remains almost as fresh in the nation's consciousness as the vomit that spewed from young Falcon Heene live on the Today show last November.

For proof, look no further than this satirical illustration from the May issue of Mad Magazine, in which the DVD edition of the Disney/Pixar flick Up is transformed into the Douchey/Hoaxar release Made Up. Richard, a heaving Falcon and the floating contraption are all featured, along with the promo blurb, "How much trouble can Dad get into when he fakes a story about a runaway balloon and his helpless six-year-old son? The sky's the limit!"

Sounds like fun for the whole family. Well, everyone except Falcon...


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