Adam Sikorski's Coloradical shop opening on East Colfax Saturday

Categories: Design, Shopping

coloradical-sikorski.jpg
Adam Sikorski, founder of Coloradical, is opening a shop.
When Adam Sikorski designed the first Coloradical T-shirt four years ago, he intended it to be just one more thing in his repertoire of designs. He didn't suspect that it would become his best-selling design, let alone that it would become a brand of its own.

"It's been a really interesting thing, because I never sought out, really, to make it into a brand," he says. "It was just kind of an extension of what I was doing, and I kind of always viewed my T-shirts as a good way to get my art to people. That was always the goal." And it worked so well that now people will have another way to get his art: at the Coloradical store opening this weekend at 3109 East Colfax Avenue.

See also: Best Colorado T-Shirts - Coloradical!, Adam Sikorski

Sikorski grew up in Aurora and studied printmaking at the University of Northern Colorado, inspired by how the technique can get art to the masses. And he soon found that the one of the most successful ways to do that was through T-shirts. "Everybody wears T-shirts, everybody owns t-shirts," Sikorski says. "But not everybody owns art that they hang on their wall. Not a ton of people actually buy art, made by artists, from the artist."

In he freshman year of college, Sikorski began making hand-stenciled shirts that said "Drunc" -- a play on "drunk" and "UNC." But he quickly learned that selling T-shirts to drunk students at parties was not a great business model. "The thing was, everybody had already spent all their money on alcohol. And then, people had a terrible memory, so they might find out about them when they were drunk, but they were not necessarily going to put it together later," he explains.

Sikorski's T-shirt designs became more successful when he started marketing them to people who were sober. Classmates began to approach him after he'd shown his work at class critiques, saying they wanted to buy his shirts. "That kind of happened a few times and I started thinking, 'All right, I can start selling these,'" he says. So he began operating a business out of the back of a print studio, selling the shirts to local stores.

After college, Sikorski moved to Denver and continued to sell shirts under the Adam Sikorski brand. He would design three shirts a month, but sometimes it was hard to find inspiration. "There'd be many times when I'd just be sitting there, pondering what I'm into, what maybe people would like, that wouldn't just be some weird inside joke that I had," Sikorski says.

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The original Coloradical flag T-shirt.
It was common for his roommate, Brian McFadden, to give Sikorski ideas for shirts. "Brian would come into my room -- and this happened several times -- and he would always exhale this huge amount of pot into my room, and then say, like, 'How about a shirt that says Coloradical?' And I'd just be like, 'Get out of my room, dude,'" Sikorski recalls.

But after hearing the idea multiple times, Sikorski finally decided that perhaps it could work, and created the design around the Colorado flag. It quickly became a bestseller, and as stores that stocked his merchandise requested more Coloradical T-shirts, the brand was born. "After a bit of me making new designs and releasing them, I just realized it was a good idea to make it its own separate brand," Sikorski explains. "Coloradical has done so well that I don't have enough time to do the other thing at all. It's pretty lucrative and I enjoy doing it, and it comes across to more people."

Continue reading for the full story on the Coloradical brand and the new shop.

Location Info

Map

Coloradical

3109 E. Colfax Ave., Denver, CO

Category: General


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19 comments
Breal Buckles
Breal Buckles

Meh, the only brand from Denver I rock is Shift'D Union. All the flag shiz looks the same. Played out!

Dennis Scalf
Dennis Scalf

I thought this was a discussion about the CO tees Amelia? But anyway, chicks = looks good in em, dudes = not do much. So the only thing good too is they don't get caught in the bike chain, gotcha.

Jon Stevens
Jon Stevens

I dont like stores that try to do this... 90% of the stuff is cheesy, and has a moose on it.. yuck

Amelia Ebert
Amelia Ebert

skinny leg jeans are very practical. They don't get ripped in bicycle chains and fit nicely in boots. I had many pairs of pants ruined by bicycles. With skinny leg jeans, nothing gets caught in the chain.

Corinne Rogan
Corinne Rogan

I love it when I see a Coloradan walking around L A.

Stacy Jackson
Stacy Jackson

Only CO natives should wear the CO flag tees. :)

Dennis Scalf
Dennis Scalf

Its just another fad of fashion, which I can dig. Don't hate them or the people who wear em, hate skinny jeans or those ugly moon boots chicks wear. People just love to rep their city, what's wrong w/ that? Much like everyone does for their favorite sports team. So fuck you Daniel an Craig!

Aaron LeForce
Aaron LeForce

love 'em...don't have one, but i think they're tits!

Beau Davis
Beau Davis

How could there be "too much flag action?" No shame in being proud of where you're from and wanting to show it. I love rocking my CO flag shirt.

Scott Adelmann
Scott Adelmann

i love Colorado but i see way too much flag action

Daniel Laplante
Daniel Laplante

Hate them all!!! Buckley o something taxing people and there shirts suck along with the people that wear them !!

Jude
Jude

I've never seen a decent Colorado t-shirt--still.

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