When the phrase "buy local" is uttered, what does it really mean? Friends Deacon Rodda and Brok McFerron spent a long time thinking about the concept and saw many opportunities within the local business community to make "buy local" a true reality. So on Friday, August 22, Rodda and McFerron -- along with an ever-expanding network of businesses -- will launch COjacks, Colorado's own local currency.
|Meet Colorado's own local currency, COjacks. |
Working in conjunction with the U.S. dollar, COjacks is an alternative currency that will circulate only within businesses in its network, providing the groundwork for a truly regional-specific, sustainable local economy. To find out how, exactly, this new currency will work, Westword chatted with Rodda about the vision behind the creation of COjacks.
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